Snakes on a plane was so 2006. What's in now? Smaug on a plane
Air New Zealand on Monday revealed that Smaug, the destructive fire-breathing dragon of both The Hobbit novel and upcoming film, is plastered on one of its planes in Auckland.
The news comes just days before Peter Jackson's The Hobbit: The Desolation of Smaug, this winter's follow-up to 2012's An Unexpected Journey, arrives in theaters on Dec. 13
The airline put Smaug on both sides of a Boeing 777-300 aircraft. Weta Digital, Jackson's visual effects company, designed the 177-foot dragon graphic for Air New Zealand Read more...
More about Marketing, Films, Entertainment, Air New Zealand, and The Hobbit
via Mashable http://mashable.com/2013/12/02/hobbit-smaug-air-new-zealand-boeing-plane/?utm_medium=feed&utm_source=rss
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