vendredi 29 août 2014

Why Does Google Want to Deliver Dog Food in Rural Australia?

Google-drone

Google made waves on Thursday by revealing its secret project to deliver dog food to areas of rural Australia via drones


But why would Google, a company that has worked on projects like driverless cars, personal jet packs and a space elevator, want to deliver dog food — even if it is by flying robots?



Google is a massive company with a variety of exciting projects, but it makes money almost entirely from advertising. Space elevators are great, but they don't pay the bills


To stay competitive against companies like Facebook and Amazon, which are making major inroads on Google's turf, the company must develop offerings to attract companies and users — including drone delivery. Read more...


More about Google, Amazon, Facebook, Business, and Marketing



via Mashable http://ift.tt/1qNau3H

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