Nokia has a mission: Win over as many Windows Phone fans as it can — in any country, and at any price point. To that end, the company has debuted a pair of basic cellphones at Mobile World Congress in Barcelona intended to lay the groundwork to create future Lumia owners.
The idea is that even if a phone doesn't run proper "apps" or belong to a major platform, it can still provide basic connectivity to the web. And that web should have Nokia and Microsoft software front and center.
"When people experience the web for the first time, they will do Bing search, they will get Outlook mail, they will use OneDrive," says Jussi Nevanlinna, Nokia's vice president of product marketing for phones. "It's a service footprint and cloud footprint play. And if you can offer cloud at those price points, it's a huge competitive advantage." Read more...
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